User retention

Author

@0x_knight (0x_knight#4565)

Description

User Retention is the continued use of a product, feature or app by your customers. While measuring retention for feature usage is relatively straightforward (using that feature at least once in a specified period of time), measuring retention for a product or complete app requires more definition.

Thoughts and Comments

  • Is there a universal time limit or activities requirement for being "retained"? What are they?

  • It depends on specific contexts when we describe user retention. Do the LP users retention, NFT user retention and Gamefi user retention share the same meaning?

References

  1. What Is User Retention, How Is It Calculated & How To Improve Your User Retention Effectively: https://www.revenera.com/blog/software-monetization/what-is-user-retention/

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